EventGupshup Events & Activation Buzz | India
Hansa Events Conceptualizes the first ever Unplugged Marathi Live Show
The first ever Unplugged Marathi Live show, conceptualised by Hansa Events – a subsidiary of R K Swamy BBDO, premiered in Mumbai on 2nd June, 2017 at Yashwant Natya Mandir Matunga. The first of the series received a grand opening, as the artistes were welcomed with a houseful auditorium of Marathi music lovers. The first Unplugged Marathi Live was presented by Loksatta with Bank of India as Associate Sponsors, Radio City as Radio Partners and 9X Jhakaas as Music Partners.
The evening was a sensational amalgamation of popular artistes from not just the Marathi Music Industry but also talented artistes from the Indian film music industry. Unplugged Marathi Live was headlined by the mesmerizing singer / composer, Vaishali Samant, who enthralled the audience by her spellbinding performance in a never seen before avatar. Blending her melodious voice with an unique array of musical instruments, the evening transformed into a grand symphony of rhythms and lyrics. Vaishali added a touch of refreshing genres mixed with her popular songs. She cast a spell by combining the flavours of traditional music with jazz when she sang her famous song – “Cham Cham Karta” and she also, completely transformed the folk song “Navachi Gojiri” by using the grand piano in the composition.
“We saw the need to introduce something very unique & premium for our Marathi audience and that is how Unplugged Marathi Live was conceptualised. The best part about putting together UML was to ensure that music is created not by using electronic synthesizers, but is brought alive by various musical instruments with unique qualities that echo in our unplugged compositions. The grandeur of UML not only reflected in the carefully selected experimental musical instruments and the stage design, but was also extended to the detailing of costumes for our performers at UML. The huge success of our first UML show has ignited in us the passion to continue this musical journey by introducing even more exciting ideas,” says Sujit Kote, Senior VP and National Head, Hansa Events.
Special performances by stars from the Marathi Film Industry added sparkle to the night. Popular actress Mukta Barve’s performance with her friend, Vaishali Samant, reflected the deep bond the two talented women shared, on the stage. Famous lyricist, Ashwini Shende’s poems infused a beautiful narrative while Vaishali crooned one of her beautiful songs. Jaydeep Bhagwadkar’s partnership with Vaishali reflected ease and comfort throughout the evening as they sang several duets together. Renowned director, Kedar Shinde’s performance with Vaishali brought smiles on a lot of faces.
Avinash-Vishwajeet, the music director duo from Marathi Music Industry, led the audience into a transient world of what UML’s next show, soon to be visiting Thane – Mumbai, would be like. Their performance with Priyanka Barve was laced with a perfect blend of rhythm and music. The magic of live music was brought to the audience by the Indian Music Industry’s stalwart musicians like Prashant Ohol on the Piano, Pradeepto Sengupta who played the Mandolin, Amit Poojar on the Guitar, Nilesh Purab who led the rhythms with a blend of African drums, Congas & Djembes. The mix of traditional and unique musical instruments, that added the needed zing to UML, were talents like Keyur Barve on the Cajun, Krushna Musle on the Dholki, Hanumant Rao on the Dhol, Kamlesh Bhadkamkar on the Harmonium, Varad Kathpurkar on the Flute and Omkar Dhumal on the Saxophone.
Hansa Events partnered with some of the best event technicians who added value to UML with their vast experience, Sound.com provided superb sound solutions, Video Waves joined as LED partners, Sheetal Talpade, Marathi Film industry’s famous Light Designer partnered for light solutions, while the AV partner Himanshu Shekhar from Cover Short Films captured exclusive videos and photographs for UML & Right Angle supported the event as production partners.
The unplugged format has been widely received and appreciated by music lovers from across the world and now recently in India. But, bringing the flavour of pure musical magic, without the use of electronic instruments, was a first for the Marathi audience. Unplugged Marathi Live, looks forward to taking forward the idea of unplugged music with many more shows and talents, across Maharashtra.
